The aim of Business Analysis (BA or Business Analysis) is to understand the structures, principles as well as the communication and business processes of a company. Solutions should be recommended that enable the company to improve these structures, principles and processes. Examples of this are optimized work processes, changes in the organizational structure or solution-oriented use of IT. Business analysis determines the requirements and expectations of different people and groups of people (stakeholders) inside and outside the company.
For business analysis, it is necessary to understand
- how companies work,
- how they achieve their goals,
- welche Potentiale ein Unternehmen braucht, um externen und internen Stakeholdern Produkte und Dienstleistungen anbieten zu können,
- what goals a company pursues,
- how these business goals relate to requirements,
- which measures and solutions are suitable for achieving the goals
- how different organizational units and internal and external target groups (stakeholders) work together.
Business analysis can analyze and describe the actual state of a company and / or determine requirements for a future target state. Business analysts collect, organize and process the requirements of a wide range of people and groups of people (eg customers, employees, IT experts and executives). Ensuring and improving communication between the various stakeholders is essential.
Then, solutions are developed and evaluated to meet the requirements and achieve the goals. Often these solutions are IT-supported or direct IT solutions (eg new or improved software, use of workflow systems). Therefore, the requirements of the internal technical departments and external customers are to be compared with the possibilities provided by the IT. Because different (technical) terms are used in departments and IT departments, business analysts often serve as “interpreters”.